The new flagship of Qingxiang liquor, the main enterprise of the whole industrial chain
2024-07-09
"Luliang City" 985 "Key Industrial Chain Promotion Mechanism" clearly Shanxi Xinghua Village Liquor Industry Group is the main enterprise in the industrial chain of fragrant liquor, and it is built into a chain around "sorghum planting, brewing and storage, quality inspection, packaging and design, and integration of culture and tourism" to build a larger fragrant liquor production base in the country. Play an innovative and leading role to drive the co-construction, symbiosis, sharing, win-win, and high-quality development of the entire industrial chain in the core production area of Luliang Qingxiang liquor. In the base wine integration, brand building, standard leadership and other aspects of the front, tree benchmark, committed to building a new flagship of the Luliang liquor industry.
"High standard, big base wine, strong brand"
The new flagship of Qingxiang liquor, the main enterprise of the whole industrial chain
"Luliang City" 985 "Key Industrial Chain Promotion Mechanism" clearly Shanxi Xinghua Village Liquor Industry Group is the main enterprise in the industrial chain of fragrant liquor, and it is built into a chain around "sorghum planting, brewing and storage, quality inspection, packaging and design, and integration of culture and tourism" to build a larger fragrant liquor production base in the country. Play an innovative and leading role to drive the co-construction, symbiosis, sharing, win-win, and high-quality development of the entire industrial chain in the core production area of Luliang Qingxiang liquor. In the base wine integration, brand building, standard leadership and other aspects of the front, tree benchmark, committed to building a new flagship of the Luliang liquor industry.
The picture shows that on August 19, 2022, Xinghua Village Wine Group and Testing Company officially held the unveiling ceremony,
Song Shuyu, chairman of China Liquor Industry Association, and Zhang Guangyong, mayor of Luliang Municipal Government, attended and unveiled the brand.
Key words:
Luliang Mountain
RELATED INFORMATION
The new flagship of Qingxiang liquor, the main enterprise of the whole industrial chain
"Luliang City" 985 "Key Industrial Chain Promotion Mechanism" clearly Shanxi Xinghua Village Liquor Industry Group is the main enterprise in the industrial chain of fragrant liquor, and it is built into a chain around "sorghum planting, brewing and storage, quality inspection, packaging and design, and integration of culture and tourism" to build a larger fragrant liquor production base in the country. Play an innovative and leading role to drive the co-construction, symbiosis, sharing, win-win, and high-quality development of the entire industrial chain in the core production area of Luliang Qingxiang liquor. In the base wine integration, brand building, standard leadership and other aspects of the front, tree benchmark, committed to building a new flagship of the Luliang liquor industry.
2024-07-09
Xinghuacun Liquor Industry Group Makes Its Debut at the 4th China Famous Liquor Conference
With the spring weather mild and the scenery bright, renowned liquors gather in one place. On March 22, the Fourth China Famous Liquor Conference was grandly held during the Chengdu Sugar and Wine Fair. Under the theme “Inheriting Timeless Brands, Reimagining Value,” the conference brought together industry leaders to discuss new pathways for the development of famous liquors. Shanxi Xinghuacun Liquor Group was invited to attend, and Guo Jian, General Manager of Shanxi Fenxiang Qingquan Sales Co., Ltd., delivered a keynote address.
2026-03-23
On March 24, during the Chengdu Sugar and Wine Fair, the “Shanxi Brands Go National—Special Session on Light-Aroma Baijiu” event was successfully held. Shanxi Xinghuacun Liquor Industry Group made a high-profile appearance, with Yang Qi, Deputy General Manager of the Sales Company, delivering a live brand presentation that comprehensively showcased the group’s robust state-owned enterprise credentials, its advantageous production region, and the unique appeal of Lüliangshan liquor, while extending a sincere invitation to business partners nationwide for mutually beneficial cooperation.
2026-04-20
About Us
Shanxi Xinghuacun Liquor Industry Group Co., Ltd. is a large state-owned enterprise jointly funded by Shanxi Liliu Coking Coal Group and Luliang State-owned Capital Operation Co., Ltd.
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